Arizona Outdoor Journal
Newspaper Advertising Rates
|
Size
|
Ad Dimensions
|
Blk & Wht
|
Color
|
|
Full Page
|
10 1/8 x 12 7/8
|
$800
|
$1100
|
|
1/2 Page (V)
|
5 x 12 7/8
|
$480
|
$780
|
|
1/2 Page (H)
|
10 1/8 x 6 3/8
|
$480
|
$780
|
|
1/3 Page (H)
|
10 1/8 x 4 1/8
|
$320
|
$620
|
|
TSN *
|
2 3/8 x 3
|
$125
|
$325
|
|
ITF **
|
Same as Print-Ad Dimensions
|
Varies w/ size
|
Varies
|
|
1/4 Page (V)
|
5 x 6 3/8
|
$280
|
$580
|
|
1/4 Page (H)
|
10 1/8 x 3 3/16
|
$280
|
$580
|
|
1/8 Page (V)
|
2 3/8 x 6 3/8
|
$160
|
$460
|
|
1/8 Page (H)
|
5 x 3 1/16
|
$160
|
$460
|
|
1/12 Page (V)
|
2 3/8 x 4 1/8
|
$120
|
$420
|
|
1/16 Page (V)
|
2 3/8 x 3 3/16
|
$96
|
$396
|
|
1/16 Page (H)
|
5 x 1 1/2
|
$96
|
$396
|
|
1/32 Page (V)
|
2 3/8 x 1 1/2
|
$64
|
$364
|
|
1/2" & 1"
|
Classified Ads
|
$35 & $50
|
N/A
|
"Try Something New" (TSN) Special Section* -- Targets off-peak
or unusual activities to supplement your advertising during your weaker
seasons. Also doubles as a specialized spot ad to enhance viability for
the aggressive advertiser. Limited to one page 16 placements per page per
issue.
"In The Field" (ITF) Special Section** -- This targets new-product
marketing and awareness and is placed opposite the News Briefs Section
in the front of each publication.
-
There is no cost differentiation between text-only, text and graphics,
and graphics-only ads.
-
We will create ads for $50 / hour.
Extra charges
-
There is a premium when requesting specific ad placement, including the
front or back covers, the front or back inside pages, the first and last
pages opposite the inside pages and the two centerfold pages.
-
Artwork that is not "camera ready" could be assessed up to a 25% surcharge
if:
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design/layout work is incomplete,
-
sizing is not to our specification or
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the final artwork with color separations are not provided.
Discounts
-
Electronic compatibility discount for artwork compatible with our system,
requiring no changes.
-
Frequency discount of 15% is for three (3) or more ad placements ordered
at the same time.
A minimum payment of 50% is required at the time of order to hold space.
Rates shown here are per insertion, camera ready, 100%
sized with all elements in place. All programs require a 50% deposit at
the time of order with the balance due by the closing date of the first
printing. Rates are effective through 1999. This free publication has a
circulation of 20,00/quarter. readership is approximately 2.5 for a reach
of 50,00 people/issue. Publication dates are the 1st of Feb., May, Aug.
and Nov.
If your company's marketing strategies will be better reached using
another approach, please ask us about our other advertising opportunities
that may be available to you.



© Copyright 1999, Arizona Outdoor Journal